Joanne Chouinard-Luth Wants to Help Holy Cross Students Live Long, Healthy Lives

Jo Luth at the construction site of the forthcoming recreation and wellness facilityDentists are all about preventive care, says Joanne “Jo” Chouinard-Luth, D.M.D, MPH, M.S. She spent 30 years in practice embracing an approach of preventing and mitigating disease, and now she’s using that same tactic in her philanthropy, promoting health and wellness as a way to help people avoid chronic illness and lead long, healthy lives.

Chouinard-Luth is one half of a dynamic couple dedicated to supporting recreation and wellness at Holy Cross. She and her husband, John E. Luth ’74, made the largest single donation in Holy Cross history. Their $40 million gift supported the renovation and expansion of the Hart Center and the creation of the Luth Athletic Complex for varsity athletes, which opened in 2018.

Now they have turned their attention to the wellness of all Holy Cross students, as part of their historic donation will fund the new Joanne Chouinard-Luth Recreation and Wellness Center, dubbed “The Jo” in honor of Chouinard-Luth and her commitment to holistic wellness.

While not an alumna, Chouinard-Luth — and her personal crusade — are responsible for providing the College with a new home for fitness and fun, a facility for which Holy Cross has been longing for more than 60 years.

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